Saturday, April 14, 2012

Why Write an E-Book

Many people want to start up in business maybe working from home on the internet, or a bricks and mortar business? For me the next step on my journey is to turn my book into an e-book. Publishing an e-book is entirely different than publishing your book in print. So let's take a look at the specifics of how the print and cyber publishing industry differ, and the many reasons why you should take the plunge and get your fingers tapping across those keyboards!

Submitting a print book to conventional publishing houses or to agents is similar to wearing a hair shirt 24/7 a nightmare. No matter how good your book actually is, or how many critique services and mentor writers have told you that "you've got what it takes," your submitted manuscript could keep coming back to you as if it is a boomerang instead of a valuable mine of information.

Perhaps, in desperation, you've checked out self-publishing and found out just how expensive a venture it can be. Most "vanity presses" require minimal print runs of at least 500 copies, and even that amount will cost you thousands of dollars. Some presses' minimal run starts at 1,000 to 2,000 copies. And that's just for the printing and binding. Add in distribution, shipping, and promotional costs and - well, you do the math. Even if you wanted to go this route, you may not have that kind of money to risk.

It's not true that everything that has been said has already been written. Since that unfortunate idea came into use, the whole universe has changed. Technology has changed, ideas have changed, and the mindsets of entire nations have changed.

What the publishing industry needs are people who can tap into the world as it is today – innovative thinkers who can make the leap into the new millennium and figure out how to solve old problems in a new way. E-books are not entirely a new idea, but they are a powerful tool for original thinkers with fresh ideas to disseminate information to the millions of people who are struggling to figure out how to do all sorts of different things.

If you already have a good idea, and the knowledge to back it up that will enable you to write an exceptional e-book. You may be sitting at your computer staring at a blank screen wondering, "Why? Why should I go through all the trouble of writing my e-book when it's so impossible to get anything published these days?

Well let's say you already have an Internet business with a quality website and a quality product. An e-book is one of the most powerful ways to promote your business while educating people with the knowledge you already possess as a business owner of a specific product or service.

For example, say that you've spent the last twenty-five years growing and training bonsai trees, and now you're ready to share your knowledge and experience. An e-book would be a perfect way to reach the largest audience of bonsai enthusiasts.

E-books will not only promote your business - they will help you make a name for yourself and your company, and establish you as an expert in your field. You may even find that you have enough to say to warrant a series of e-books. Specific businesses are complicated and often require the different aspects to be divided in order for the reader to get the full story.

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